Here is a great example of how to promote your creative work. The Voca People are a group who sing acapella - no instruments and singing only.
How they could use their blog
- The most obvious is to bring attention to what they do by posting their video up and sending messages around the social networks.
- They can of course also add their video to the major video sites and to Facebook, Ning etc
- Then they can use their blog to get work singing at corporate functions and charging a large sum!
- They can use their blog to teach what they do and how they sing
- They could start a membership site inviting would be singers in to learn how to sing
- They might even want to start a franchise and have Voca People singing groups around the country (or internationally) and help them get work
All of that can be promoted using their blog and of course they can be as simple (just have a blog and get work from it) or as complex (running their own franchise) as they like.
Their blog will work no matter which scenario they decided to choose because that is the power of blogging and most importantly that is the power that blogs have for those in the creative industry!
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